Relevant TV Advertising

What is Relevant TV Advertising?

Relevant TV Advertising is a program that helps advertisers reach you with Fios TV ads you may find more interesting and useful. The program also helps advertisers optimize and measure the effectiveness of their advertising campaigns and helps us better understand our customers and the audiences advertisers are trying to reach.

What information do you use?

We help advertisers reach groups of homes we believe have similar interests. We use your name and address, information about how you use Verizon products and services (such as service packages, router connections, TV and video purchases, and viewing data), and demographics and interests (such as family size, luxury car owner, etc.) that you provide or we obtain from other companies. We may also use information that advertisers and advertising partners provide.

Is any of my personal information shared?

We may share your name and address with service providers who work on our behalf to help our advertisers optimize their ads by preventing the same ads you see on Fios from being shown to you in other places. We do this without revealing your viewing data or other uses of Verizon services. We require that our service providers use the information we share with them only for advertising optimization.

We also share information with vendors and partners who do work for us. We require that these vendors and partners protect the information and use it only for the services they are providing us.

How will I see Relevant TV Advertising?

You may see relevant advertisements wherever you watch Fios TV including on your TV, mobile device, or computer. This program will not change the number of ads you see.

Do I have a choice about participating in the Relevant TV Advertising program?

Yes, you can choose not to participate any time by visiting your account online. You will need your account login information.

 

08/18/21