Verizon customers make up nearly 40% of World Series parade attendees

Media contact

Full Transparency

No Updates

Learn more

NEW YORK – During the November 7 parade in Houston to celebrate the World Series championship team, Verizon customers accounted for nearly 40% of the 1 million attendees and used 9.8 Terabytes (TB) of data. The data used during the parade is the equivalent of a single person streaming high-definition video for six straight months.1 In comparison, Verizon customers used 9.7 TB at the professional football season kick off game on September 8.

Verizon also served the police mobile command station, which used 91 gigabytes (GB) of data during the event. Verizon provided their backhaul service – the service that connects wireless endpoints, like cell sites and other assets to their central data center. This supported the mobile cameras set up to monitor the parade route.

Houston was one of Verizon’s first 5G Home cities in the country in 2018. From January 2020 to April of this year, more than 200,000 Verizon wireless customers have moved to Texas, and data traffic has spiked. Since January 2020, busy-hour traffic in Houston has increased 84.5%.

Verizon Innovative Learning, the company’s award-winning education initiative focused on addressing barriers to digital inclusion for more than a decade, is investing in local education. More than 50% of eligible middle schools in Houston are receiving Verizon’s technology, innovative learning curriculum, and devices for free. Through Verizon Innovative Learning, local students also participate in a free enrichment program located on campus at both Texas Southern University and Houston Community College.

These efforts are part of Citizen Verizon, the company’s responsible business plan for economic, environmental and social advancement; which is underpinned by using leading edge technology to drive social impact and create lasting change. In 2021, Verizon provided over $20,000,000 to programs (estimated market value) within Houston.


1 On Super Bowl game day, Verizon fans used 30.4 TB of data in and around the stadium, the equivalent of a single user binge watching HD video for 533 straight days

Related Articles

09/12/2022
Verizon customers scored big at the Los Angeles Rams season kick off game at SoFi Stadium. Verizon customers made up 43% of fans in attendance, and used 9.7 TB of data in and around the stadium.
08/22/2022
Verizon Business will showcase the real-world impact of 5G Ultra Wideband and Mobile Edge Compute on the sports and entertainment industry, and beyond, at the Corinthian Hotel in Houston on August 24.